Transactional Analysis: The Secret to Better Communication

Men talking

Program: Transactional Analysis: The Secret to Better Communication

Available Formats: Half day or 1 webinar

Expected outcomes

Participants will achieve the following outcomes from this training:

  • Understand the core principles of Transactional Analysis and how it can help their communication style

  • Understand the idea of “ego states” and how to apply them to communication scenarios

  • Know how to identify someone’s ego state during communication and adapt their communication style for better outcomes

  • Know the keys to making any interaction more effective

  • Know how to better connect with people to improve communication


Take advantage of every opportunity to practice your communication skills so that when important occasions arise, you will have the gift, the style, the sharpness, the clarity, and the emotions to affect other people.
— Jim Rohn

Program overview

The trend

Working with clients around the world, organizations generally face three scenarios:

  1. Employees communicate fairly well, but can communicate better

  2. Team members need help developing better communication skills

  3. Employees struggle communicating in times of conflict

This training provides team members with the training, tools and techniques to help them become skilled at communication from the perspective of Transactional Analysis.

Program flow

In the mid-to-late 60s, there was a popular communication theory called “Transactional Analysis.” TA was made popular by several books such as Games People Play by Eric Berne, and I’m Okay—You’re Okay by Dr. Thomas Harris. For some reason, Transactional Analysis seems to have disappeared in today’s world.

In this interactive and thought-provoking program, participants will learn about Transactional Analysis and how to apply it to improve communication and overall performance.

Training topics

  • The science of communication

  • Ego states of mind

  • Different types of transactions

  • Adaptation during transactions

  • Right and wrong responses

  • Case Study #1

  • Case Study #2

  • Action Plans